What is a marketing funnel? We talk a lot about the funnel in marketing. So, before we begin to tackle the various aspects of online marketing, let’s take a closer look at the funnel.
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Components of digital marketing: Everyday, more and more marketing opportunities present themselves online. And this is because people are creating and adopting new technologies and exploring new ideas.
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Digital Marketing Definitions and terminology. Here you have it, your definitive list of must-know marketing terms. Whether you’re new to marketing or just need to brush up on some terminology, this post will share the most important marketing terms.
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How to Start Content Marketing. Before you can embark on any marketing activity for your business, you must understand the big picture. You need a strategic direction and SMART objectives, that is, objectives that are specific, measurable, attainable, relevant and related to time.
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What is content marketing? Content marketing is a strategic marketing approach of creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience with the objective of driving profitable customer action.
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The importance of a Digital Marketing Strategy: With the majority of digital marketing being self-service, it’s easy to dive right in, and honestly, many businesses are in such a rush to take advantage of the opportunity that they fail to build out a proper strategy.
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