What is a marketing funnel? We talk a lot about the funnel in marketing. So, before we begin to tackle the various aspects of online marketing, let’s take a closer look at the funnel.
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Components of digital marketing: Everyday, more and more marketing opportunities present themselves online. And this is because people are creating and adopting new technologies and exploring new ideas.
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Digital Marketing Definitions and terminology. Here you have it, your definitive list of must-know marketing terms. Whether you’re new to marketing or just need to brush up on some terminology, this post will share the most important marketing terms.
How to Start Content Marketing. Before you can embark on any marketing activity for your business, you must understand the big picture. You need a strategic direction and SMART objectives, that is, objectives that are specific, measurable, attainable, relevant and related to time.
What is content marketing? Content marketing is a strategic marketing approach of creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience with the objective of driving profitable customer action.
The importance of a Digital Marketing Strategy: With the majority of digital marketing being self-service, it’s easy to dive right in, and honestly, many businesses are in such a rush to take advantage of the opportunity that they fail to build out a proper strategy.
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